Initiate and develop category management strategy utilizing syndicated data, consumer behavior research, merchandising and space management to position BDF as the cutting edge category leader in the Skin Care category.· Transfer knowledge from category management initiatives to the organization to improve the sales and profitability of the company.· Coordinate internal projects initiated by sales, marketing and external consulting services in the areas of space management, consumer behavior research and category leadership projects.· Set specific objectives in accordance with industry trends, competitive pressures and management direction; create and update documentation adaptable for multiple uses.·
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